The name Lime Crime is huge in the world of cosmetics. Let’s take a look at Lime Crime and Doe Deere, the creator of the company.


It was founded by Doe in 2008. She is currently the CEO of Lime Crime. The company operates out of Los Angeles, California. In a relatively short period of time, this company has grown by leaps and bounds under the leadership of Doe. This is no easy task for any company in the competitive cosmetic industry.


Doe Deere was born in 1981. She originally hails from Izhevsk, Russia. Doe grew up in New York City. She is currently living in Los Angeles. She attended the Fashion Institute of Technology in New York. Not long after that, the company Lime Crime was created.


Being a self-proclaimed rebel, Doe Deere likes to express herself as a unique individual and she encourages others to do the same. The palette of colors available in the Lime Crime product line speaks to the use of beautiful colors to further express your individuality. All of the products sold in the line are certified vegan and cruelty free. The company is committed to quality, and Doe actually oversees the entire product development process. In fact, Lime Crime is certified by PETA, which stands for People for the Ethical Treatment of Animals. The company is listed by PETA on a list of companies that are 100% vegan and cruelty free. Another testament to Doe Deere that she stands up for what she believes in, whether within her own life or as it relates to her business.


The company sells their products digitally and recently became available at Ulta, a popular Beauty retailer. They have millions of customers and followers, making them one of the leaders in the cosmetic industry. Lime Crime’s hair products are also some of their most popular sellers. This line is called Lime Crime Unicorn Hair. Using the same quality standards as used for all of their products, they deliver on their promise of the user getting great results and also having a unique and fun experience while experimenting with the wide variety of available colors!


She calls herself the unicorn queen. She calls her millions of followers unicorns! She end Lime Crime have a committed group of followers and they enjoy all of the fun use of colors that Doe shares with them. They also look forward to Doe’s frequent advice to always express yourself as an individual and to always follow your dreams.


Doe Deere has accomplished so much since she launched her company, Lime Crime. One gets the feeling that there is much more to come from this talented and innovative woman.


To learn more about Doe Deere, visit

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